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Dear Friends,
Here is the draft of the section on Public Policy
and Funding Opportunities. Please note that in the course of our
discussion to date, some of these issues have been part of our dialogue.
In the next week, our task is to move this discussion further along to
clarify and develop these ideas. We ask that you address particular points
listed below, expressing your support or disagreement. We urge you to
offer alternative perspectives and examples that illustrate the points or
principles being set forth. I would like to acknowledge the valuable input
from Elliot Maxwell and Ben Hecht on this position piece.
The Public Policy listserv participants include:
Nancy Green, Markle Foundation
Ben Hecht, One Economy
Elliot Maxwell, formerly U.S. Dept of Commerce
Vincent Stehle, Surdna Foundation
Gary Walker, Public/Private Ventures
Mario Morino, Morino Institute
Tracy Gray, Morino Institute
My thanks in advance for responding to this demanding deadline.
Tracy
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PUBLIC POLICY AND FUNDING OPPORTUNITIES
In order for this culture of innovation to thrive
there must be a fundamental shift in public policy, funding streams and
public awareness to make this a reality. While we recognize the importance
of access as a prerequisite for the broader use of the technology to
improve people's lives, we know from a broad base of experience that
universal access is necessary but absolutely not sufficient. We need both
access strategies (community technology centers, home based strategies,
etc.) and content strategies so products, services, and information that
people need is broadly available and consumer oriented. To go beyond
access will require a massive deployment of resources, partnerships and
incentives in the public and private sectors.
There are many roles for public policymakers at
all levels of government—federal, state and local. The most obvious role
is one of funder--such as Department of Education’s $200 million
expenditure for the 21st Century Community Learning Centers program, the
Commerce Department’s $42.5 million for the Technology Opportunities
Program and numerous other initiatives. But the present range of funding
for technology is much too narrow. Presently, these funding streams are
akin to silos that are funneled into specific programs rather than cross
cutting functional needs of the consumer and community.
A program that illustrates the potential of
technology to address a serious social problem was started by the Fund for
the City of New York to address the issue of domestic violence. Using an
online system, victims of domestic violence can answer a series of
question and produce a protective restraining order that can be signed by
a judge. This use of technology has reduced this process by days, if not
weeks and provides a valuable social service to thousands of women who are
in jeopardy of personal injury.
Government can also assist by employing the
technology in its own delivery of products and services. A movement to
e-government for provision of information and completion of transactions
could serve to increase efficiency and encourage low income participation
in this electronic world. There is much work that can be done to encourage
and endorse the establishment of e-government activities that are customer
centric and that bring together departments and agencies to meet specific
and identifiable customer needs. For example, if e-government is going to
be effective, it needs to be "intuitive" to the consumer not
just convenient for the government. This means that government services
need to be made available by function rather than agency mandate.
There are growing examples of innovative
e-government initiatives and partnerships that establish a wide reach for
technology innovation. For example, the U.S. Department of Treasury is
examining different ways for people to have access to banking services
using technology. Consideration is underway to provide incentives to banks
in the First Accounts program to reach out to citizens to open e-bank
accounts as a means to receive government benefits efficiently and
effectively. The U.S. Postal Service now offers the option to buy stamps
and conduct transactions online, as well as at ATM machines throughout the
nation. And the IRS now offers taxpayers the opportunity to file their tax
returns online. While these are relatively modest initiatives in the
overall scheme of government, they have the potential to create a seismic
shift in the use of technology.
A municipal program launched in Portland, Oregon
illustrates an innovative use of technology that provides benefit to the
community and the individual consumer using Federal, state and local
funding. A city administrator developed a housing locator database that
allows the user to identify affordable housing and other social services,
e.g., child care, bus routes, job training programs.
These are all examples of using technology by
function rather than by organization to improve lives, particularly those
in the inner city. They illustrate how technology can be used to help the
consumer and facilitate the delivery of government services. Along these
lines, we encourage all branches of government to take a systematic
analysis of how technology can be deployed to facilitate their respective
programs. Rather than promulgating a whole host of new initiatives that
will require them to move through the legislative process, it will be more
efficient and effective to enhance existing programs with technology. For
example, currently funded programs should be reviewed to see how they
might indirectly support our efforts such to include technology centers
and computers in the homes of low income residents or allowing federal
institutions that acquire broadband facilities to make those facilities
available after-hours for training.
In addition, utilizing its leverage capacity, the
government can mobilize far larger private sector resources. Some people
will do the right thing because it is socially just; many more will do the
right thing if is serves their own interests. As a major funder of health
care provisions, the government has enormous leverage to encourage or
discourage particular practices through changes in reimbursement rules,
etc. As the author and administrator of the tax code, it can effect where
businesses locate, the relative amount of capital or labor, the amount and
nature of relationships between for profit and not for profit entities
etc.. We should be looking in each sector, such as education, health care,
social welfare, and housing to determine those points of leverage, so as
to encourage people to employ technology effectively and efficiently. And
that is not limited to government. For example, private sector third party
payers in the health care sector can play the same role.
Another example of leverage can be seen in laws
and regulations such as the community reinvestment requirements as well as
those that have emerged in merger reviews such as AOL Time Warner. In the
final analysis, the focus has to be on the creation of incentives and
partnerships to leverage both the public and private sectors.
Government also plays a critical role in funding
research and disseminating information. We need to give serious
consideration to the research agendas of various agencies such as NSF, HHS
and HUD. Should they be examining the effects of technology for education,
health care, economic development? What type of metrics should be
developed to determine the impact of technology in these sectors? What
role should the government be playing in ensuring that initiatives are
catalogued and that results are disseminated to avoid duplication and
increase the adoption of best practices? In a time when devolution to
states and localities is being promoted, how can we build the most
effective partnerships among public and private partnerships?
There is a clear relationship between public
policy and funding. While we have identified several examples of effective
programs, the issue of funding this broad-based initiative will require
not only tens of millions of dollars, but more likely billions of dollars.
This is not to imply that this should all be government funded but rather
there needs to be a very different attitude--a fundamental mind shift to
drive the thinking to a new level within government, business,
philanthropy, and people in both low-income and our more prosperous
communities. As we look toward bringing public and private funding
together, we are helping to create these markets and there should be some
ability to develop these markets.
In terms of the private sector, there are those
companies who have made a commitment to establishing private public
partnerships for the sake of bringing technology and access to skills to
low income communities. The work of Cisco through its Cisco Academies is a
clear example of a company that has taken its economic interests and
fostered valuable youth and adult training programs. The key is to foster
more of these types of programs and to identify incentives for other
companies to focus on the needs of the inner city.
As we move from public to private sources of
funding, there is a need to examine the funding patterns of the
philanthropic community. There is general agreement that technology has
been under funded as one of the critical components in grant making.
Funders need to understand the true life cycle and total costs involved in
bringing technology into an organization. This suggests that those who
provide services to help organizations with technology, need to consider
the managerial and organizational implications for their clients, as much,
if not more, than the issues directly related to technology. To this end,
grant makers such as the Markle Foundation have been doing some innovative
work to help organizations assess their e-readiness. There has also been
some good work done by several groups like CompuMentor and NPowerNY in
conducting up front audits or assessments of an organization's readiness
to deal with technology.
By doing more to provide organizations with the
capacity to establish a solid technology infrastructure, the nonprofit
sector will be able to achieve greater results with their services to the
community. We all must ensure that the efforts of so many organizations
and individuals -- regardless of their size – be nurtured, encouraged
and supported -- for this is where the collective power of the many has
such power. And, when harnessed, can be a social force to influence public
policy and major resource providers.
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